Creative

Bill’s ability to instantly connect with our team of advertising salespeople has left a lasting, beneficial impression. After a great two days of workshopping, our team put Bill’s recommen- dations into its playbook. Our sales reps now use one of Bill’s techniques, Orange Work, to research and find ways to better communicate with prospects and clients so relationships evolve beyond transaction and translate into meaningful, strategic marketing action based on trust.SB, Director Sales, Advance Local

Bill’s realistic view of relationship building and management was embraced by our sales leadership team. His interactive style and experience sharing were rated as highly valued by a mature team. Suggested adaptation techniques for a transitioning to a virtual/digital world were effective in improving communication skills.CM, VP, PanAmerican Life Group

The Spokesman-Review recently completed several months of sales training with The Ganon Group. Bill's training is both refreshing and unique from traditional sales programs with its core philosophy of HELPING clients.Dan Fritts, Director of Sales, Spokesman-Review